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Advisors: Telling the Good from the Bad

Let's go back to our bowling shoes analogy, begun in my last article. From experience, we know that proper shoes lead to higher scores and fewer injuries. We concluded that the same could be said for hiring a financial advisor who adheres to the fiduciary standard, but how can you tell the Good from the Bad?

How to choose an advisor

Some financial experts argue that how you decide to allocate your assets is even more important than which individual securities you choose to own within that specific asset class. But how do you assess an advisor's ability to do that? And what are the right questions to ask?

Finding help is a function of what kind of help you need. While a carefully constructed portfolio could theoretically meet the risk tolerance of two different investors, it is unlikely that they will both have the same need for advice. One investor may be a young, tax-paying client trying to maximize their after-tax results. Finding an advisor with a sound tax background would be best in this scenario. The other investor may have no concerns over taxes, but instead is trying to maximize gross portfolio returns. This investor needs an advisor with a track record of generating benchmark-beating results. And if you need help allocating across sectors, don't be afraid to ask your candidate if that is their skillset.

Be sure to find an advisor you also like and trust. The relationship you are about to enter should ideally be in place for years, if not decades. Don't be afraid to work with an advisor younger than yourself. You'll value that long-term relationship during your retirement. Think about your advisor like you would an investment; before making a purchase, do your due diligence. Consider approaching a friend, relative, or neighbor, and asking them if they can recommend an advisor. When meeting with the advisor candidate, here are some questions to ask: What is their experience? Do they have reputable credentials? Is there an audited track record of results? If you're close to retiring, do they have specific retirement expertise? If you've got a special needs child, what is their experience there? There can never be too many questions.

How to tell good advice from bad

I often joke with investors that a well-diversified portfolio means always hating something you own. Not everything can go up together at once; some investments will be doing well, while others aren't. As a result, good advisors occasionally deliver uncomfortable results. During periods of strong market returns, they might lag behind, whereas during market declines, they'll be pushing you to buy assets you already own, and are losing money on, at lower prices! Such advice is sound, principled and practical.

Look for firm designations like Registered Investment Advisor, and individual designations like Certified Financial Planner or Chartered Financial Analyst after your candidate's name. These firms and individuals are obligated to act as fiduciaries, putting your interests ahead of their own. What you don't want to hear from anyone: promises about high expected returns, sales pitches for high-commissioned financial products, or representations that seem improbable, like no fees being charged for your advisor's services. Don't be naïve. The investment management industry generates billions of dollars in annual fees and commissions. In that kind of environment, knowing that such pressures exist is a good starting point for considering integrity and effectiveness. Good advice is what's in the client's best interest, not the advisor's.

Which brings us back to bowling shoes

From experience, we know that proper shoes lead to higher scores and fewer injuries. Think about that when you are seeking the right fit for a financial advisor. So long as they are working in your best interest and achieving better outcomes, why not lace up a pair of bowling shoes? You'll be richer and safer for the experience.

The Fiduciary Standard:

  • An adviser must put their client's interest first.
  • An adviser must operate with full transparency.
  • An adviser must not mislead clients; they are required to provide full and fair disclosure of all important facts.
An adviser must avoid conflicts of interest and must fairly disclose any unavoidable conflicts of interest.



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Any opinions expressed on this website are the opinions of WT Wealth Management and its associates only. Material listed on this website is neither an offer to buy or sell securities nor should it be interpreted as personal financial advice. You should always seek out the advice of a qualified investment professional before deciding to invest. Investing in stocks, bonds, mutual funds and ETF’s carry certain specific risks and part or all of your account value can be lost.

At WT Wealth Management we strongly suggest having a personal financial plan in place before making any investment decisions including understanding your personal risk tolerance and having clearly outlined investment objectives.

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